Skip to main content
Mr. Dressup: The Magic of Make Believe film image

Mr. Dressup: The Magic of Make-Believe

This event has passed

For three decades, Ernie Coombs (aka Mr. Dressup) was a fixture in Canadian living rooms. Over the course of some 4,000 episodes, he imparted simple-but-essential advice (“Always put the caps on your markers.”) and quietly went about leading by example when it came to teaching generations of children how to be better people.

Assembling a veritable choir of famous Dressup true believers (including Michael J. Fox, Bif Naked, and Paul Sun-Hyung Lee) to sing the praises of this unassuming television personality, director Robert McCallum also discloses some legitimately fun facts regarding the friendship between Mrs. Dressup and Rogers that are sure to delight. Even more enlightening are the insights into how CBC operated North America’s first dedicated children’s programming department. Equally pioneering was Mr. Dressup’s use of the non-binary Casey puppet and Coombs’ insistence that Judith Lawrence, his lead puppeteer and key collaborator, enjoy pay equity.

Re-assembling many of the beloved sets from the show and restoking countless warm memories, McCallum honours Coombs’ legacy of kindness and creativity.

Director
Cast

Michael J. Fox, The Barenaked Ladies, Peter Mansbridge

Credits
Country of Origin

Canada

Year

2023

Series

Special Presentations

Language

English

18+
90 min
Documentary

Book Tickets

This event has passed.

Credits

Executive Producer

Mark J.W. Bishop, Matthew Hornburg, Aeschylus Poulos, Robert McCallum, Sonya Di Rienzo, Matthew Wexler, Justin Schoenrock, Greg Floyd, Donna Luke

Producer

Mark Bishop, Aeschylus Poulos, Robert McCallum, Matt Hornburg

Screenwriter

Robet McCallum, Jordan C. Morris

Cinematography

John M. Tran

Editor

Nathan Shields, David New

Production Design

Rudin Causi

Original Music

Jonathan Goldsmith

Director

Robert McCallum headshot

Robert McCallum

Armed with infectious positive energy and a deep love of pop culture, Rob McCallum has spent the last 20 years making documentaries on the coolest subjects imaginable: cartoons, action figures, video games and music. He’s garnered three Emmy-nominations for his writing and directing skills, won numerous awards for his films and raised over $500K via crowdfunding initiatives. A Canadian-American dual citizen, Rob has helmed a slew of projects including the fan-favourite, Power of Grayskull, Missing Mom, and Nintendo Quest.

Filmography: Nintendo Quest (2015); Missing Mom (2016); Power of Grayskull: The Definitive History of He-Man and the Masters of the Universe (2017); Kittie: Origins/Evolutions (2017)

Missing VIFF? Check out what's playing at the VIFF Centre

Sirât

Dir. Óliver Laxe
115 min

A desperate father (Sergi Lopez) searchers for his missing daughter through the spiritual wasteland of the Moroccan desert. An unforgettable sensory powerhouse, Sîrat will have you riveted and rattled for hours after the end credits have rolled.

VIFF Centre - VIFF Cinema

2026 Oscar® Shorts (Documentary)

Dir. Various
157 min

Don't come to the program of Oscar®-nominated documentary shorts for escapism. But let's talk about the Canadian contender, Perfectly a Strangeness, featuring an abandoned observatory and three donkeys. More of this, please.

VIFF Centre - Lochmaddy Studio Theatre VIFF Centre - VIFF Cinema

2026 Oscar® Shorts (Live Action)

Dir. Various
119 min

This year's contenders in the Live Action category include comedies, drama, an experimental musical, and a dystopian fantasy; films from the UK and the US, France and Israel.

VIFF Centre - Lochmaddy Studio Theatre VIFF Centre - VIFF Cinema

H is for Hawk

Dir. Philippa Lowthorpe
114 min

Based on naturalist Helen MacDonald's memoir (scripted by Emma Donoghue), H is for Hawk follows Helen (Claire Foy), who, after the sudden death of her father embarks on an intense relationship... with a goshawk.

VIFF Centre - Lochmaddy Studio Theatre

Emergence: Women in the Storm

Dir. Velcrow Ripper & Nova Ami
85 min

Stories of resistance and recovery, courage, creativity and community in the face of the climate emergency gleaned from women first responders and those impacted in Western Canada, particularly Lytton and the Fraser Valley.

VIFF Centre - VIFF Cinema VIFF Centre - Lochmaddy Studio Theatre

2026 Oscar® Shorts (Animated)

Dir. Various
83 min

The nominees for Best Animated Short Film include The Girl Who Cried Pearls, a fable from Canadian filmmakers Chris Lavis and Maciek Szczerbowski, narrated by Colm Feore.

VIFF Centre - VIFF Cinema VIFF Centre - Lochmaddy Studio Theatre